Over the past few months, we’ve talked about whether you should have a social media policy and what should be included in that policy. It only seems logical to discuss the next step in the process, which is what to consider when implementing a social media strategy in your workplace.
Just having a policy isn’t good enough — you need a plan to put it in place. Here are five areas to discuss when implementing a social media strategy.
December 30th, 2009
HOW TO: Implement a Social Media Business Strategy
by unruh | Posted in Further Reading | Comments Off | Tags: mashable, social media business strategy
Comments Off
December 30th, 2009
Mashable’s Social Media Guide for Journalists
Mashable has been there through it all, stepping in to provide journalists with touchstones and compass directions to help them do everything from tell more compelling tales through alternative storytelling to make the most of their Twitter accounts.
It’s not enough today to have a good rolodex of sources (seriously, who even has a rolodex nowadays?) and a solid recorder, journalists need to be able to make use of every tool in their arsenal in order to stay afloat in today’s almost real-time media landscape.
It’s time to add another factor to the boot leather equation.
by unruh | Posted in Social Optimization | Comments Off | Tags: mashable, Online Social Optimization, social media guide
Comments Off